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Direct Access

Premium Audience
Licensing

Direct access to our highest-fidelity audience segments — built for agencies and brands that demand verified precision.

Request Segment Pricing → ← Program Overview
Deterministic Data
Category Exclusivity Available
Custom Segments
TTD / DV360 / Amazon DSP
What’s Included
✓
Verified Deterministic Segments
Built from actual consumer transactions, call center verifications, and purchase history. Not inferred. Not modeled.
✓
Custom Segment Creation
Tell us the audience you need. We build it from our data assets and deliver it ready for activation.
✓
Multi-Signal Depth
Condition, behavior, product usage, geography, and demographic data layered to create hyper-specific audiences.
✓
Monthly Refresh
Segments updated monthly with fresh data from our partner network. Always current.
✓
Category Exclusivity
For premium buyers, we offer category-exclusive licensing within your vertical.
Premium CPM Range
$25 – $40 CPM
95%+Match Rate
100%Deterministic Data
MonthlyRefresh Cycles
3 DSPsDirect Integration
9Verticals Covered
Why Premium Licensing

The Highest-Fidelity Segments We Build

Premium Audience Licensing gives agencies and brand advertisers direct access to Summit’s most valuable segments — deterministic, verified audiences built from first-party transaction data.

This is the top tier of the Summit data stack. Segments are built from actual consumer interactions — not behavioral signals, not cookie inference. Every record is verified through transaction history, call center confirmation, or service records.

Request a Segment Preview →
  • Verified Deterministic Segments
    Built from actual consumer transactions, call center verifications, and purchase history. Not inferred. Not modeled. Every record has a verified behavioral or transactional signal.
  • Custom Segment Creation
    Tell us the audience you need. We build it from our data assets and deliver it ready for activation within your existing DSP workflow.
  • Multi-Signal Depth
    We layer condition, behavior, product usage, geography, and demographic data to create hyper-specific audiences that no modeled segment can replicate.
  • Ongoing Refresh
    Segments are updated monthly with fresh data from our partner network — keeping them accurate and reflective of current consumer behavior.
  • Category Exclusivity Available
    For premium buyers, we offer category-exclusive licensing so competitors cannot activate the same segment during your campaign window.
Use Cases

Who Uses Premium Audience Licensing

Buyers who need the highest-fidelity data for campaigns where waste is not an option.

Pharmaceutical
Reaching Verified Patients
A pharmaceutical agency needs to reach verified patients managing a specific condition — not people who searched for symptoms once. Premium Licensing delivers condition-verified audiences built from healthcare transaction records.
Insurance
Enrollment Campaign Targeting
An insurance carrier targeting consumers approaching Medicare enrollment windows uses Premium Licensing to reach verified age-eligible households with prior coverage history — reducing cost-per-enrollment by 40%+.
Financial Services
High-Net-Worth Prospects
A wealth management firm reaches high-net-worth individuals using Summit’s income-verified and asset-verified audiences, built from financial institution partnership data rather than proxy signals.
Consumer Brands
Health-Conscious Households
A consumer health brand reaches verified health-conscious households using behavior-verified purchase data from retail and subscription partners rather than social media interest targeting.
Activation

How Buyers Activate Premium Segments

Seamless integration with every major DSP. We handle the data infrastructure — you handle the campaign.

01
Segment Brief
Tell us your target audience: vertical, condition or behavior, geography, and campaign scale. We scope the segment and confirm data availability.
02
Custom Build
Our data team builds the segment from verified partner records, applies identity resolution, and prepares it for DSP onboarding. Typical delivery: 2–3 business days.
03
DSP Delivery
Segments delivered via direct integration with The Trade Desk, DV360, and Amazon DSP — or via secure file transfer for other platforms.
The Trade Desk
Google DV360
Amazon DSP
LiveRamp
Secure File Transfer
Get a Segment Preview

Request Premium Pricing

Tell us your audience requirements and we’ll build a segment preview within one business day. Category exclusivity may be available in your vertical.

🎯
CPM Range
$25 – $40 CPM (verified data)
📅
Delivery
2–3 business days to activation
🔒
Exclusivity
Category exclusivity available for premium buyers
💬

Ready to Get Started?

Tell us about your goals and our team will put together a custom proposal within 1 business day.

Contact Our Team →